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Optimising a page title is one of the best ways to improve a page’s click-through rate.

Today, businesses are moving online to improve visibility and brand awareness, reach more customers and increase sales.

Have you heard of the term Core Web Vitals? If you have, you might not be clear on exactly what they are and why you should care about them as a business.

Getting noticed online is harder than ever. Not only are there more websites out there than ever before but the established players in most niches are firmly entrenched at the top of SERPs. If you want your website to get anywhere near those coveted top three spots you need to look at ways to improve your online marketing.

Ranking higher in Google, Bing, and other search engines is all about backlinks pointing at different pages on your website.

We have all been on a website that’s difficult to use. We get lost in the pages, have no idea how to get to where we want to be and end up leaving to find a site that offers a better user experience.

Choosing an SEO agency that is right for you and your business isn’t an easy task, and it can be difficult to know where to go for the services you need.

The coronavirus pandemic hit businesses hard, with many forced to rethink how they did things.

The Covid-19 pandemic is laying waste to markets across the globe.

The SEO landscape is always changing, often at a speed that makes most professionals’ lives just a little bit difficult. Keeping up with all the latest developments in the SEO world is a job in itself!

More and more marketeers these days are using influencer marketing to help create more awareness about there brand. We look at what every marketer needs to know before getting started with it.