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As this year's SMX London gets underway, we take a look at some key takeaways from the event.

Paid traffic refers to any way you pay to bring people to your website.

If you own any type of business and you’re just getting started, content marketing is essential if you want to increase brand awareness.

While a discussion about link building tends to focus on external links bringing people to your company’s website, internal link building is equally important to your site’s search engine optimisation.

While most people understand the importance of backlinks when it comes to SEO, for some reason, a lot of people still fail to realise that internal links play an essential role as well.

Local SEO is both misunderstood and undervalued by a lot of business owners nowadays.

Search engine optimisation strategies have focused on content or search engine marketing.

With the many changes Google makes to the local landscape reviews are pivotal to local success.

If your rankings have been affected negatively after a Google update can your website recover?

Testimonials and customer reviews should play a major role in any website’s marketing strategy.

Here are five great tips for improving local SEO for any small business.

We’re always excited to head to Brighton SEO. Twice a year the UK’s top digital marketing and SEO experts descend on Brighton for the best conference the world has to offer.

Over the last three year’s Google has really pushed the idea of creating quality online.

If you’ve been investigating SEO you’ll have undoubtedly been exposed to the idea of outreach.

Persuasive Internet marketing can attract you a community, if you give them a good experience and convert them into happy clients, they will follow you.